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I am many
things.

  • Optimistic

  • Experimental

  • Creative

  • Insightful

  • Expressive

  • Brand Visionary

  • Graphic Designer

  • Strategic Storyteller

  • Illustrator

  • Visual Thinker

  • Traveler

  • Bird Mom

  • Avocado Lover

  • Enneagram 7w6 

  • Thrifter

mexico.jpg

Hi! I'm Sierra.

I am a designer based in Austin, TX, who specializes in brand identity, product design + development, package design, layout, marketing design, and some UI. I am passionate about creating engaging and impactful visuals that resonate with diverse audiences and cultures. In addition, I also value collaborative settings, innovation, and feedback and strive to bring diverse perspectives and experiences to the projects I am involved with. Previously, I have worked with clients such as Target, Walmart, Hinge, Kohl’s, Don Julio, Casamigos Tequila, Budweiser, and a range of social media influencers.

 

My work is bold and confident, often featuring typography at the forefront of my colorful designs and functionality. I am very much a big-picture thinker and enjoy working on products from ideation all the way to development. My interactive experiences are playful yet effective in bringing design concepts to life and enhancing the user experience.

 

I am often inspired and influenced by bright colors, bold patterns/textiles, artistic interiors, travel, sunsets, and encounters in my daily life. I enjoy creating brands, finding the perfect Pantones, and working on interactive experiences that thoroughly surprise, delight, and provoke.

​

Outside of design, you can likely find me enjoying warm + sunny days outside, eating tacos, traveling to a new city, or drinking margaritas on patios. Life is about balance, after all.

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